A blog for ambitious Real Estate Agents who want to learn the business mindset, systems, and growth strategies to increate their revenue without compromising their lifestyle

The CEO Blog

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managing clients

planning & time management

increasing sales

new realtor tips

Video not loading? Click here to watch it on YouTube! Are you tired of the real estate hustle? Constantly chasing deals, showing properties at all hours, and still feeling like you’re just scraping by? Let me hit you with a truth bomb that might just change your entire perspective on this business. HARD TRUTH: Residential real estate […]

The CEO Playbook: Building a Real Estate Empire That Doesn’t Keep You Chained to Your Phone

Business Systems

Focusing on profit ensures your work-life balance, and as a CEO, you should solely focus on profit – what’s left after everyone and everybody is paid because that’s what you have left to build your life with.

As a CEO if you only focus on volume, you’ll never be able to retire. Focusing on profit is what allowed me to start my ancillary businesses. This helps me have more money left (profit) to build my life with, and helps me to live my life by design.

The Profit Trap: Why Chasing Volume Could Be Killing Your Real Estate Business

Business Systems

In the wake of the National Association of Realtors (NAR) settlement, the real estate industry is experiencing shifts that have left many agents uncertain about their futures. Here’s how you can stay ahead of the curve.

How Realtors Can Still Win in a Post-NAR Settlement Environment

CEO Mindset

Are you a real estate agent struggling to secure more listings? If you haven’t hit the $150k mark in your business yet, it’s time to rethink your approach.

How to Get More Listings as a Real Estate Agent

Increasing Sales

In this blog post, we’ll explore three common phrases that can hinder your sales conversions and provide alternative approaches to improve your client interactions.

3 Phrases That Are Killing Your Sales

Increasing Sales

Should you buy leads or invest time in learning how to generate them organically? I explore this topic in-depth on the blog!

Should You Buy Leads In Your Real Estate Business?

Increasing Sales

In this blog post, we’ll explore why having conversations with people you already know can significantly impact your real estate business.

Growing Your Real Estate Business Through Conversations with Your Network

Tips for New Realtors

Here’s the truth: constantly trading time for money is not sustainable, nor is it the reason you got into this business in the first place.

How To Stop Trading Time For Money

Planning & Time Management

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@cheesettecowan

cheesette cowan

I’m Cheesette, and I'm here to change your business and your life with systems. My proven strategies have helped over 200+ real estate agents build profitable businesses that they love without sacrificing the things they love most.

tampa, florida

cheesette@theceoofrealestate.com

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