A blog for ambitious Real Estate Agents who want to learn the business mindset, systems, and growth strategies to increate their revenue without compromising their lifestyle
The CEO Blog
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As real estate agents, we often make a critical mistake on social media—we treat it like a billboard instead of what it truly is: a networking event.
I’ve coached over 200 agents at one of the world’s top brokerages, and I can tell you that likes don’t equal relationships. But engagements lead to conversations, and conversations lead to clients.
Let me walk you through three powerful, practical ways to transform those surface-level social media interactions into leads that actually grow your business.
After helping hundreds of real estate agents transform their businesses, I’ve discovered something crucial: a thousand likes won’t pay your bills, but a solid conversion strategy will create wealth that lasts.
The difference between agents who just “do social media” and those who use it to build multi-six-figure businesses isn’t luck or charisma—it’s strategic implementation. Today, I’m breaking down my proven three-step blueprint that turns casual scrollers into committed clients.
Video not loading? Click here to watch it on YouTube! Have you ever felt like you’re constantly starting over in your real estate business? One week you’re making calls, the next you’re trying social media, then you’re back to open houses – with nothing really sticking? I’ve been there too. After coaching hundreds of real estate agents […]
Let’s start by talking about the big thing: social media lead generation. As a team leader coaching agents, I always hear “one of the ways I’m going to find clients is social media.” So people do a lot of posting. Posting on social media is NOT lead generation. Let me repeat that. Posting on social media is not lead generation. It’s just posting
Have you ever walked away from a listing appointment wondering what went wrong? I’ve been there too. After coaching hundreds of real estate agents and building multiple 7-figure businesses, I’ve developed a powerful formula that transforms listing presentations from hit-or-miss opportunities into predictable wins.
Cold calling isn’t about selling at all. The only purpose – the ONLY purpose – of a cold call is to set an appointment.
Think about it. Would you marry someone after a 3-minute phone conversation? Of course not! So why are we trying to get people to make one of the biggest financial decisions of their lives in the same timeframe?
When I finally understood this, my cold calling success rate tripled. I stopped sweating through calls, stopped feeling like I was bothering people, and started having genuine conversations that actually led somewhere.
Video not loading? Click here to watch it on YouTube! As your real estate coach and someone who’s built multiple 7-figure businesses, I want to get real about cold calling. Not the fluffy “just be yourself” advice you’ve heard before, but the actual, practical strategies that convert calls into appointments and ultimately into commission checks. The True […]
Here’s what most agents get wrong: They treat their business like a buffet, sampling different strategies every week. One week it’s cold calling, the next it’s Instagram reels, then it’s door knocking. Sound familiar?
Think about it this way: Would you rather be pretty good at 10 different recipes, or be known as the absolute best chocolate chip cookie baker in town?
That’s the power of consistency – it leads to mastery.
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