A blog for ambitious Real Estate Agents who want to learn the business mindset, systems, and growth strategies to increate their revenue without compromising their lifestyle

The CEO Blog

Categories:

managing clients

planning & time management

increasing sales

new realtor tips

Here’s the hard truth we need to face about our current market reality.

This isn’t 2021 anymore. Those days of 30-day conversions and instant gratification are over. We’re in a completely different game now, and if you’re still using the same playbook, you’re going to stay frustrated.

Interest rates are higher, which means buyers are more cautious. Sellers are handcuffed to those sweet 2-3% mortgage rates they got during COVID, so they’re not exactly jumping to move into a 6-8% environment.

You Don’t Need More Leads — You Need A Better Follow-Up System (And Here’s How To Build It)

Planning & Time Management

After helping hundreds of real estate agents transform their businesses, I’ve discovered something crucial: a thousand likes won’t pay your bills, but a solid conversion strategy will create wealth that lasts.

The difference between agents who just “do social media” and those who use it to build multi-six-figure businesses isn’t luck or charisma—it’s strategic implementation. Today, I’m breaking down my proven three-step blueprint that turns casual scrollers into committed clients.

How To Turn Social Media Likes Into Leads For Your Real Estate Business

Planning & Time Management

Video not loading? Click here to watch it on YouTube! I know that something is keeping you up at night – your real estate business’s bottom line. You may be hustling, closing deals, and seeing those commission checks roll in. But at the end of the day, are you really making money? If you’re not sure, you’re […]

The Profit Puzzle: Why Your Real Estate Business Might Be Bleeding Money (And How to Fix It)

Business Systems

Burnout is a significant concern in the real estate industry, especially for agents who haven’t yet hit the $150k mark in their business. The pressure to close deals, maintain client relationships, and manage various administrative tasks can be overwhelming. Here are some strategies to help you avoid burnout and achieve your goals effectively.

How to Avoid Burnout as a Real Estate Agent

Planning & Time Management

Here’s the truth: constantly trading time for money is not sustainable, nor is it the reason you got into this business in the first place.

How To Stop Trading Time For Money

Planning & Time Management

Are you feeling overwhelmed with the daily grind of real estate? Do you find yourself questioning the purpose behind your business activities? You’re not alone.

How To Plan A Profitable Business That Aligns With Your Lifestyle Goals

Planning & Time Management

In this blog post, we’ll explore practical strategies for managing your time wisely to drive growth and success in your real estate career.

Protecting Your Time And Setting Boundaries As A Real Estate Agent

Planning & Time Management

In this blog post, I explain the strategies, challenges, and triumphs of constructing a business that is not just profitable but resonates authentically with who you are.

How To Build a Business That Aligns With Your Personal Values

CEO Mindset

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@cheesettecowan

cheesette cowan

I’m Cheesette, and I'm here to change your business and your life with systems. My proven strategies have helped over 200+ real estate agents build profitable businesses that they love without sacrificing the things they love most.

tampa, florida

cheesette@theceoofrealestate.com

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